eShelf® Header Displays

High-impact digital shelf headers for top-of-shelf and end-cap signage

UL Listed · Manufactured by LUXX since 1996 · Backed by a 3-year warranty, extendable to 5. Request a project quote.

These large, high-visibility screens are designed for the top of shelving racks and end-caps to capture aisle-wide attention and broadcast overarching brand messaging.

eShelf Header Displays deliver sharp, vibrant content with high visibility.  Perfect for clear, eye-catching digital signage, as well as promotions and information.

Key Features

  • Ultra-Bright: Up to 700 NITs for high ambient lighting

  • 24/7 Continuous Operation: Industrial-grade reliability

  • Enterprise Security: Android 11+ with WPA2/WPA3 encryption

  • Flexible Mounting: Magnetic movable & fixed bracket options

New! Movable Header Bracket

Quickly reposition your LUXX eShelf Headers with our magnetic mounting bracket. Easy to install and simple to relocate, it gives retailers the flexibility to update shelf messaging as displays and promotions change.

eShelf movable header bracket - screen with beauty products on a black frame

Specifications

Model Screen Size Resolution
V x H (px)
Active Area
H x V
Dimension
L x H x D
Brightness
(nits)
Contrast
Ratio
Display Color Lifespan System Input Voltage Polarity Protection Power Power Input Interface SKU
ESP20 16.4″ 1366 x 238 16.13″ x 2.81″
(409.8 x 71.4 mm)
17.02″ x 3.70″ x 0.70″
(432.3 x 93.9 x 17.8 mm)
500cd/m² 1000:1 16.7M 30000
hours
Android 8.1 12V DC no ≤18W DC 35135 LUXX-ESP20-500-12-A8.1-XXX
Android 11.0 LUXX-ESP20-500-12-A11-XXX
Screen Protector LUXX-ESP20-PC
ESP32 32″ 1920 x 1080 27.57″ x 15.54″
(700.2 x 394.7 mm)
28.28″ x 16.25″ x 1.42″
(718.2 x 412.7 x 36.1 mm)
700cd/m² 1200:1 16.7M 30000
hours
Android 8.1 12V DC no ≤50W DC 2.0 IN LUXX-ESP32-700-12-A8.1-XXX
15-36V DC LUXX-ESP32-700-24-A8.1-XXX
Android 11.0 12V DC LUXX-ESP32-700-12-A11-XXX
15-36V DC LUXX-ESP32-700-24-A11-XXX
Screen Protector LUXX-ESP32-PC
ESP35 24″ 1920 x 360 23.54″ x 4.41″
(597.89 x 112.10 mm)
24.31″ x 5.39″ x 1.07″
(617.5 x 137 x 27.2 mm)
700cd/m² 1000:1 16.7M 30000
hours
Android 8.1 12V DC yes ≤20W USB-C LUXX-ESP35-700-12-A8.1-XXX
15-36V DC yes LUXX-ESP35-700-24-A8.1-XXX
Android 11.0 12V DC no LUXX-ESP35-700-12-A11-XXX
15-36V DC yes LUXX-ESP35-700-24-A11-XXX
Screen Protector LUXX-ESP35-PC
ESP45 29″ 1920 x 540 27.78″ x 7.81″
(705.6 x 198.45 mm)
28.38″ x 8.91″ x 1.59″
(720.8 x 226.25 x 40.3 mm)
500cd/m² 1200:1 16.7M 30000
hours
Android 8.1 12V DC yes ≤30W DC 5521 LUXX-ESP45-700-12-A8.1-XXX
15-36V DC yes LUXX-ESP45-700-24-A8.1-XXX
Android 11.0 12V DC no LUXX-ESP45-700-12-A11-XXX
15-36V DC yes LUXX-ESP45-700-24-A11-XXX
Screen Protector LUXX-ESP45-PC
ESP55 37″ 1920 x 540 35.42″ x 9.96″
(899.71 x 253.04 mm)
36.02″ x 11.06″ x 1.80″
(914.9 x 280.9 x 45.7 mm)
700cd/m² 1000:1 16.7M 50000
hours
Android 8.1 12V DC yes ≤40W DC 5521 LUXX-ESP55-700-12-A8.1-XXX
15-36V DC yes LUXX-ESP55-700-24-A8.1-XXX
Android 11.0 12V DC no LUXX-ESP55-700-12-A11-XXX
15-36V DC yes LUXX-ESP55-700-24-A11-XXX
Screen Protector LUXX-ESP55-PC
ESP75 47.6″ 1920 x 360 46.81″ x 8.78″
(1189 x 223 mm)
47.22″ x 9.43″ x 2.09″
(1199.4 x 239.5 x 53.1 mm)
700cd/m² 1200:1 16.7M 30000
hours
Android 8.1 12V DC no 45W DC 2.0 IN LUXX-ESP75-700-12-A8.1-XXX
15-36V DC LUXX-ESP75-700-24-A8.1-XXX
Android 11.0 12V DC LUXX-ESP75-700-12-A11-XXX
15-36V DC LUXX-ESP75-700-24-A11-XXX
Screen Protector LUXX-ESP75-PC
ESP98 41.6″ 1920 x 734 37.01″ x 14.17″
(940 x 360 mm)
38.62″ x 15.75″ x 2.17″
(981 x 400 x 55 mm)
500cd/m² 1200:1 16.7M 30000
hours
Android 8.1 12V DC no 38W DC 2.0 IN LUXX-ESP98-700-12-A8.1-XXX
15-36V DC LUXX-ESP98-700-24-A8.1-XXX
Android 11.0 12V DC LUXX-ESP98-700-12-A11-XXX
15-36V DC LUXX-ESP98-700-24-A11-XXX
Screen Protector LUXX-ESP98-PC
ESP100 Design
for Tegometall
Shelf
39.5″ 1920 x 720 37.01″ x 13.88″
(940 x 352.5 mm)
38.58″ x 15.35″ x 1.46″
(980 x 390 x 37 mm)
500cd/m² 1200:1 16.7M 30000
hours
Android 8.1 12V DC no ≤40W DC 2.0 IN LUXX-ESP100-500-12-A8.1-XXX
15-36V DC LUXX-ESP100-500-24-A8.1-XXX
Android 11.0 12V DC LUXX-ESP100-500-12-A11-XXX
15-36V DC LUXX-ESP100-500-24-A11-XXX
Screen Protector LUXX-ESP75-PC

Compatible Mounting Brackets

Type SKU
Standard Flat Bracket ESP-BRC-H-F
Standard L-Shaped Bracket ESP-BRC-H-L
Movable Header Bracket ESP-BRC-H-M

System and Connectivity

Android System SKU Encryption
Android 8.1 2.4G /
Android 9.0 2.4G /
Android 11.0 2.4G + 5G WPA2/WPA3
Android 13.0 2.4G + 5G WPA2/WPA3

The eShelf Line